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2 comments on clickz.com/clickz/news/2287611/hanes-asks-millennial-women-to-mention-their-unmentionables

&Rob 2013-08-14 15:43:12

Hanes using Twitter to reach 50+ women ...To participate, fans tweet a color with the hashtag #undercovercolor and/or share one of the tiles from the site by clicking on the appropriate section of the underwear color wheel. The wheel sends users to the aforementioned color pages, which feature tiles and messages. Users can hover over each tile to reveal tweets like, "My derriere is cheeriere than yours," for yellow and, "Vio-let me tell you a secret," for purple. #TwitterDemise
&Brad 2013-08-13 13:05:46